THE FREQ
TRANSFORMATION
SYSTEM
Three tiers. One framework. Built for men who are serious about performance — whether you're self-directed, want structure, or need full 1-on-1 coaching.
| Feature | Self-Directed | Subscription | 1-on-1 |
|---|---|---|---|
| FREQ Transformation Course (11 modules) | |||
| Fat Loss Macro Guide | |||
| 30-Day Get Ripped Plan | |||
| Macro Calculator (age-adjusted) | |||
| Goal Alignment Call (45 min) | |||
| Strength Progression Blueprint | — | ||
| HYROX Starter Guide | — | ||
| Life Performance System | — | ||
| Sleep & Recovery Playbook | — | ||
| Full Member Dashboard | — | ||
| Progress Tracking & Charts | — | ||
| Monthly Check-In Call | — | — | |
| Custom Training Programme | — | — | |
| Weekly Check-Ins With Joe | — | — | |
| Personalised Nutrition Plan | — | — | |
| Direct Coach Access | — | — | |
| Priority Support | — | — |
SELF-DIRECTED
- Full FREQ Transformation Course (11 modules)
- Fat Loss Macro Guide — PDF download
- 30-Day Get Ripped Plan — PDF download
- Macro Calculator (age-adjusted)
- Goal Alignment Call — 45 min (Microsoft Teams)
SUBSCRIPTION
- Everything in Tier 1
- Strength Progression Blueprint — PDF download
- HYROX Starter Guide — PDF download
- Life Performance System — PDF download
- Sleep & Recovery Playbook — PDF download
- Full Member Dashboard access
- Progress tracking & charts
- Monthly Check-In Call — 30 min (Microsoft Teams)
- Email access — responded within 24 hours
1-ON-1 COACHING
APPLICATION ONLYAPPLICATION ONLY- Everything in Tier 1 & 2
- Custom training programme
- Weekly check-ins with Joe
- Personalised nutrition plan
- Direct coach access
- Priority support
LIMITED TO 10 ACTIVE CLIENTS
APPLY NOW →Subscription (R399/mo) includes everything in Self-Directed (R799 once-off) plus ongoing content and dashboard access. Self-Directed content is yours permanently. If you cancel the Subscription, you keep your Self-Directed access — you just stop receiving the monthly extras.
Do I need gym access?
Yes — the programme is built around a commercial gym (SkiErg or rower, sled and plates, kettlebells, a sandbag, wall ball, and running space). Most commercial gyms in Pretoria and elsewhere have everything you need.
Can beginners use the system?
Yes. MYFREQ works with men at all stages — from complete beginners rebuilding a base to experienced athletes chasing a podium. The coaching pathway is matched to your current level and your target.
Is this only for racers and event athletes?
No. MYFREQ is a hybrid strength and conditioning framework for men 35+ generally. Whether you're training for a specific race, or simply want to build strength, endurance and an athletic physique for life, the system is built to fit.
Can I follow it while cutting?
Yes. Every tier includes access to the MYFREQ Performance Recipe Library — high-protein meals engineered for men in an active cut, alongside the macro guidance in the course.
What equipment is required?
A SkiErg or rowing machine, a sled and plates, kettlebells or dumbbells, a sandbag, a wall ball, and outdoor or treadmill running space. Most commercial gyms carry all of it.
Is nutrition personalised?
Tier 1 and Tier 2 include an age-adjusted macro calculator and structured nutrition guides you apply yourself. A fully personalised nutrition plan built around your specifics is part of Tier 3, 1-on-1 coaching.
How quickly do I receive access?
Instantly. Tier 1 and Tier 2 access unlocks automatically as soon as payment is confirmed at checkout.
Can I cancel the subscription?
Yes, any time from your dashboard. Your Tier 2 access continues until the end of the current billing period, then your account moves to Tier 1 — you keep the course and guides permanently, you just stop receiving the monthly Tier 2 extras.
Do you coach outside Pretoria?
Yes. Tier 1 and Tier 2 are fully digital and available worldwide. Tier 3 1-on-1 coaching is also available internationally via remote check-ins.
Is coaching delivered online?
Yes. The full system — course content, guides, dashboard, and check-ins — is delivered online. You train at your own gym following the structured programme.
Strength & Bodybuilding Coach
CPD Accredited · 30 Credits
Nutrition Coach
CPD Accredited · 30 Credits
Wellness Coach
CPD Accredited · 30 Credits
Health Coach
CPD Accredited · 30 Credits
BUILT INTO THE SYSTEM
Every tier includes access to the MYFREQ Performance Recipe Library — 18 high-protein meals engineered for men in an active cut. 45–65g protein per meal. Under 20 minutes prep.